Name Brand Promotions
Rebrand Project
I started working at Name Brand Promotions Summer of 2015 as their first graphic designer. The team grew from a group of 4 up to 9 and we needed to look like a legit business. We landed on doing a strictly typographic logo
Print Collateral
Working with these guys for as long as I have, I've had more than a few opportunities to deliver on print pieces. This newest version is easily my favorite because I'm a sucker for roll-fold, well-scored prints. Not only did this project turn out great, but it came in significantly under budget from what was initially proposed. Knowing the difference between a catalog project (what was proposed) and a mailer campaign (which was what I suggested) can save you time and money in a measurable way.
Additionally, we were tasked with designing some thank you cards. My submissions are below. I had a blast just doing some hand-drawn type. We ended up using French Paper envelopes for the project too, with a stamp for our business information. The final product turned out very clean but still retained that tactile quality that people look for in printed goods like this. I love how it turned out.
WEBSITE & EMAILS
Digital interactions weren't a huge part of Name Brand's marketing strategy when I first got hired on. I brought them into the 20th century with an update to their web experience and got them started with email marketing. I thought I'd have fun with it and make it look like a magazine issue every month. We had the opportunity to have several photo shoots that provided the perfect images for that concept.
Office Redesign
When I first started at Name Brand, we were in a glorified closet with a couple computers in it. Now that we've outgrown that place, we've moved into a much larger building with a warehouse and separate workspaces. That opened the door for us to do some interior design on the new place and these are some pictures of the changes we made.
